“If you want to go fast, go alone; if you want to go far, go together” - African proverb

A little birdie told me some of you aren't using the Instagram colab feature yet. Honestly, it's like turning down a ringside seat at a Saenchai fight. The savviest Instagrammers are all over this – and for good reason – it's a total game-changer.

Why? It’s all about getting fresh eyes on your gym or fighter profile.

Here's the colab lowdown: Unlike a simple tag where someone gets a brief notification, the colab feature packs way more punch. 👊

The Power of Colab:

Colabed posts not only appear on your profile but also emerge on the collaborator’s feed. This means all of their followers see it. But the real magic? When their followers click on that post, they’re moved directly back to your profile, expanding your reach exponentially.

Here's the Play-by-Play:

1. Craft your post – be it training moments, fighter intros, or event promos.

2. Hit 'Tag people.'

3. Opt for 'Invite collaborator.'

4. Find your co-lab partner (another gym, a standout fighter, or even a major brand) and click their handle.

5. Finish with 'Done.'

Right away your partner will get a notification in their messages inbox with 'colab request'. All they need to do is click on it, review and accept the request. Bam! Your post is doubled onto their profile!

Advantages in Your Corner:

Fresh Audience: Use co-lab to introduce your gym or fighter brand to people who've never seen you before.

More Engagement: One post, two profiles. Expect more likes, comments, and shares.

Networking Gold: It's a great way to connect with the broader fight community, bringing together fighters, fans, and gyms.

Steal These Ideas:

Fight camp posts? Make sure to colab with pad holders, sparring fighters and most importantly the fight promotion account.

Muay Thai skills breakdowns? Try forming a relationship with a few Muay Thai theme pages on Instagram and co-lab with them. This would be HUGE for your brand and these guys are way more approachable than you think. For gym accounts we manage we often co-lab with @muaythaigod and @muaythaitips

Have a funny bone? Send @muaythaimeme a request, if you follow and tag them often and your post fits, they might just feature it on their page and you get all the brand exposure to a massive number the Muay Thai fans!

Give it a go and let me know how you it works for you! And if you are lost in the digital world or looking for more tips on using social media to your advantage? Shoot me a message on Instagram @zlata_k. I'm here to help!

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